AGENDA KulTIP Workshop “Innovations and Entrepreneurship for Cultural Institutions”
Period:
June 23 - 26, 2014
Place:
Baraka Nokia - FINKI, Skopje
Monday (June 23, 2014)
09:30 - 10:00
Registration and Coffee
10:00 - 12:00
Lecture Market Segmentation and Targeting - MA Irena Chaushevska
12:00 - 13:00
Workshop Market Segmentation and Targeting - MA Irena Chaushevska
13:00 - 13:30
Launch Break
13:30 - 16:30
Lecture Development of Business Model “Business Canvas” - MBA Vasko Karangeleski
16:30 - 17:30
Workshop Development of Business Model “Business Canvas” - MBA Vasko Karangeleski
Tuesday (June 24, 2014)
09:30 - 10:00
Registration and Coffee
10:00 - 11:00
Lecture Overview of Communication and Public Relations Strategies of European Museums - PhD Dimitrios V. Nikolaidis
11:00 - 12:00
Workshop Overview of Communication and Public Relations Strategies of European Museums - PhD Dimitrios V. Nikolaidis
12:00 - 14:00
Lecture Branding Strategy of New Product and Services - PhD Ana Cruz
14:00 - 14:30
Launch Break
14:30 - 17:30
Lecture Development of Marketing Plan - PhD Ana Cruz
Wednesday (June 25, 2014)
09:00 - 09:30
Registration and Coffee
09:30 - 10:30
Workshop Branding Strategy of New Product and Services - PhD Ana Cruz
10:30 - 11:30
Workshop Development of Marketing Plan - PhD Ana Cruz
11:30 - 13:30
Lecture New Technologies and Innovations for Cultural Institutions - PhD Vladimir Trajkovikj
13:30 - 14:00
Launch Break
14:00 - 15:00
Lecture Sustainability and Scalability Aspects of the Solutions - PhD Vladimir Trajkovikj
15:00 - 16:00
Lecture Preparation for the Presentation Pitch of the Proposed Solutions - M.A. Irena Chaushevska
16:00 - 17:00
Workshop Preparation for the Presentation Pitch of the Proposed Solutions - M.A. Irena Chaushevska
Thursday (June 26, 2014)
09:30 - 10:00
Registration and Coffee
10:00 - 12:00
Workshop - Free time for Teams to work on their Presentation Pitch
12:00 - 13:00
Workshop - Rehearsal of the Presentation Pitch of the Proposed Solutions - M.A. Irena Chaushevska & PhD Vladimir Trajkovikj
13:00 - 13:30
Launch Break
13:30 - 14:30
Presentation Pitch
14:30 - 15:00
Evaluation of the Pitch and the Proposed Solutions
15:00 - 15:30
Providing Feedback to the Teams for the Pitch and the Proposed Solutions
15:30 - 16:00
Awarding Certificates for the Workshop

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